Future-proofing patient journeys: Detour or new direction?
There is much talk of the old and new normal, but the reality of the future will be a blend of the two, and the patients’ journey with...
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Master Practitioner: Patient Insights -
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Woozles and data transparency
Transparency of data is an important topic in any field, but in healthcare it is paramount to ensuring that we get the very best outcomes...
It’s time to think differently about patient and caregiver needs.
As chronic illness continues to surge, people are being increasingly charged with taking active roles in managing their conditions and...
Behavioural science and the Covid-19 pandemic
On Thursday 12th March 2020, the prime minister of the UK gave a speech outlining the strategy for delaying the Covid-19 pandemic[1]. In...
“Plans Are Worthless, But Planning Is Everything” - Biotech leaders discuss key challenges in self-commercialization for late-stage assets
In early February, Cello Health Consulting’s Carl Engleman moderated a panel discussion with senior biotech leaders at the LSX World...
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